Smartphones and tablets

While mobile phones and tablets accessory market is growing, it is highly competitive.  Independent kiosks and stores can be found in many public areas and malls in addition to cell phone franchises dealing in such accessories. However, businesses in this industry are struggling to find a competitive advantage. The business environment is vibrant even though the main networks are represented. There exists a gap in the market as very few independent operators exist.   The business will aim to offer personal and business products on Pay As You Go and contract on handsets and tablet computers.

The smartphone and tablet PC accessories business will be actively engaged in the business of selling smartphones, tablet computers, accessories, and wireless plans to its customers. The business will generate substantial income from cell phone sales and obtain very high margin revenues from service activations. The business will work with a with a number of major cell phone service carriers to guarantee that consumers receive the maximum amount of alternatives in regards to smartphones, tablets and calling plans. By acting independently, the business will be able to focus on providing customers with a higher level of customer service and greater flexibility.

To differentiate the business, the business will offer superior products at competitive pricing as well as implementing creative marketing and store design. By using different selling channels, it will be possible to attract more customers. Different from many businesses in this segment, it will not operate as a franchise. This will enable the business to be unique and flexibly differentiate from competitors without subject to restrictive business practices and non-compete clauses.

The business will operate as a company. The business will be incorporated to develop and run a new business in a busy high street. Currently, only a few independent stores offer this service. This factor will provide a high return for the venture. The business is expected to expand aggressively during the first five years of operation. Marketing campaigns will be implemented to effectively target customers within the target market. The business will also operate web stores and websites to sell its products. By finding a location with limited competition as well as establishing an online presence, it will be possible to outshine the competition and build a profitable business selling smartphones, tablet PCs and their accessories.

Motivation behind the idea

The purchase of smartphones and tablets by the public has become prominent over the years as many mobile phone providers establish global networks. These large corporations are seeking to capture new markets to increase their market share. As such, smartphone customers vary greatly as mobile phones have now become a necessity among many people.

Growth in the cell device and the accessory market has seen extraordinarily rapid growth in recent years. The market in the device and accessories segment is being driven by the explosive growth in Smartphone innovations. Smartphone are therefore higher value products compared to feature phones. Consumers are more willing to spend on these devices and their accessories.  There is also a shift to demand in higher quality devices and accessories replacing label products that characterized the market.  Through the business’s cell phone dealership, the retail business will provide customers with an expansive range of smartphones, tablet devices, service plans, and their accessories. The business will generate extremely high gross margins from the continued sale of the devices and agreements, which is likely to provide a substantial positive cash flow for its investors.

Sherry Roberts is the author of this paper. A senior editor at MeldaResearch.Com in College Essay Writing Service if you need a similar paper you can place your order from cheap essay help online.